Dignity in Care Leeds case study 2

Dignity in Care Leeds case study 2

The second of three video case studies into the work of 2008 Social Care award winners, Leeds. This video looks at how they embraced social marketing to raise the profile of Dignity in Care in Leeds. Participants in the programme include Mick Ward (Head of Strategic Partnerships and Development, NHS Leeds/LCC), James Woodhead (Strategic Partnerships Team Manager, NHS Leeds/LCC) and Pennylee Brown (Creative writer, Radio Aire).

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